What is becoming more popular today is the use of single serve coffee maker. People are finding that it is a lot easier to make just one single cup of coffee, rather than make an entire pot of coffee and waste it. Today the biggest producer of single serve coffee, is Green Mointian. In 2006 Green Mountian bought Keurig, and is has been steadly increasing sales as the fenomenon of single serve coffee grows. A recent study found that 85% of Americans are making their own coffee at home, and a large percentage of people are using single serve coffee makers such as Keurig.
http://magazine.coffeetalk.com/articles/september10-kcup/
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